In the "Art Of Inspiring Referrals" we discuss the use of telling stories of other patients success or of them overcoming challenges. The result of this is often of increasing the patient's confidence that they are in the best hands. 

Key things here are;

• You need to be telling truthful stories- no porkies (lies)!
• Be clear on the purpose of the story and ensure that is clearly what is being understood by the patient.
• Shortlist your best stories and identify when they would be best used.

As always if you find this vlog useful please contact us and let us know how you went. For those who are interested in what it would mean to have one on one coaching with Craig please click here and set up a time to discuss with Craig your challenges and what you'd like to achieve.